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Arthur Goldstuck: South Africa Leads the Rest of Africa in Mobile Internet Usage (No Thanks to the Government)

Tech-Savvy ParentingArthur Goldstuck recently wrote an article for the Rand Daily Mail about declining broadband speed in South Africa and compared internet usage in the country to the rest of the continent.

The co-author of Tech-Savvy Parenting: A Guide to Raising Safe Children in a Digital World writes that even though countries like Kenya and Nigeria have more internet users the intensity of usage is higher in South Africa, with more people downloading and using mobile apps.

Goldstuck ascribes South Africa’s declining broadband speed to the government’s lackluster attitude towards embracing new technologies by delaying the issuing of licenses for LTE and 4G broadband spectrum. “The high level of usage is despite the government, rather than thanks to it,” he writes.

Read the article:

The acid test of mobile internet access and use, however, is the extent to which mobile apps are downloaded and used. Here, South Africa leads the rest of Africa. Just more than one-third of South African phone users (34%) use apps, compared to 31% in Ghana, 28% in Nigeria, 19% in Kenya and 18% in Uganda.

App use translates directly into greater intensity of use, which in turn means more data is consumed, making it a more lucrative market for mobile operators. They, in turn, are then able to invest more in infrastructure, which boosts quality of access. This, finally, improves the online experience and encourages further use.

Book details

  • Tech-Savvy Parenting: A Guide to Raising Safe Children in a Digital World by Nikki Bush and Arthur Goldstuck
    EAN: 9781920434908
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